Summer of 2007, A & F (abercrombie and fitch) spend millions of dollars abercrombie fitch hollister clothes for the U.S. all Hollister Shop on the lobby built quite visually stunning video wall, 24-hour video surveillance West Coast surf spots in California Huntington Beach, it is giving it the feeling of the West Bank!
In July 2000, the first Hollister Brand shop in the town of Easton, Ohio, shopping center opened in the name of Laid-back California Surf Lifestyle concept, and fictional a shopper to make the Abercrombie And Fitch Outlet brand more fascinated by the story – Hollister by JM Hollister was founded in 1922, Mr. SoCal in such a place.
A & F’s decks HOLLISTER Co. The name of the laid-back California surf lifestyle, store decoration as a typical California beach house, the sales staff are all dudes and babes, the store exclusively, to wear flip slippers.Although the hollister clothing brand A & F with the main difference is not great, but with a different brand positioning and marketing communications, market segments to create successful and win a lot of 10 generations of young people.
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